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Re-using and re-purposing, the environmentally conscious story behind ENO’s hammock strap transformation and their first pet product.   Asheville, NC – Dec.15, 2012 – Tailor-made, non-stretch polyfilament webbing makes for versatile hammock suspension systems, and strong, stylish canine collars and leashes. Welcome to the first pet product by Eagles Nest Outfitters, Inc., the original parachute hammock creator. A true repurposing story, ENO’s dog collar and leash are crafted using excess materials from their Atlas Suspension Strap manufacturing. The upcycled webbing, retaining the Atlas’ signature orange thread, is durable and flexible, ideal for dogs who lounge in the yard or tear through the country. ENO considered multiple uses for the excess Atlas webbing – including human belts and a substitute strap for other products – before deciding upon their first pet product. “We have a 100% webbing consumption with our other straps and so in the development of the Atlas Strap we ran into a problem we don’t normally have,” said ENO Designer Brendan Garvey. “Because of the webbing’s unique performance characteristics it just seemed natural to make a dog collar and leash.” By producing the collars and leashes, ENO has a use for the 5-7% loss of webbing for every...

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